Townsquarebuzz.com Advertising Information
Townsquarebuzz.com Advertising Information
"TownSquareBuzz.com offers great ways for advertisers to stretch their marketing dollars. As someone who helps local businesses and nonprofits publicize their services and events, I truly value the cost-effective options that TSB provides. My clients and I have found that advertising with TSB is highly beneficial. I also value my account manager Megan Hickman's friendliness and the fact that she helps me stay organized because she is so on top of everything. TSB is engaged and in touch with the community and fantastic to deal with!"
--Holly Becka, owner of HorsePower Communications, a public outreach, marketing, business writing and editing firm
Looking for exposure?
There is only ONE way to reach citizens living in the fifth fastest growing city in the nation with timely news and information. It is through TownSquareBuzz.com, McKinney’s number one independent news source. TSB has garnered over 1.5 million views since our launch in 2011. Won't you join us?
If you're not advertising with TSB, you can bet your competition is! Contact us to set up a free branding consultation today.
Top 5 Reasons to Partner with TownSquareBuzz.com
- INFLUENCE – TSB is the destination in McKinney for news and opinion, only answering to ourselves and the community we serve. It’s the go-to website for citizens AND city-wide leaders to get the complete, unbiased story. Don’t miss out – use TSB’s powerful community influence and authority to build awareness about your brand, personality or product. Do not let TSB’s offline and online influence pass you by.
- PROXIMITY and RELEVANCE – Reach and connect with your audience right in your backyard, 24/7. Your target audience is searching for products and services online every single day. How are you capturing the attention of these potential customers? Buy local!
- AFFORDABLE and FLEXIBLE – Print and broadcasting costs ad up quickly and the return on investment is dismal. TSB allows you to swap out your ads, messages and campaigns on a dime to align with your changing business needs and goals.
- The FUTURE IS NOW, PRINT IS DEAD – Online advertising is our main focus not an afterthought. TSB knows first-hand how consumer behavior has changed in the last five years. The way they find, compare, and purchase is more dynamic than ever. Attention spans are short and time is limited. TSB’s platform embraces this changing behavior, bringing brand success to our ad partners.
- ENGAGED – TSB is actively engaged in the community, through event sponsorships, volunteer activities and more. Our readers know us as a pillar of the community. TSB isn’t a faceless community watchdog. Rather, TSB works to build connections, relationships and a sense of community to one of the fastest growing cities in the country.
McKinney at a Glance (2010 Census)
- Fifth fastest growing American suburb; population 140,000 (updated 2012)
- Median household income is $81,000
- 72% of residents are homeowners
- 50 percent male, 50 percent female
- 75% white
- 45% of residents age 25 or higher have a bachelor’s degree or higher
- McKinney was ranked the "Second Best Place to Live in America" by CNN/Money Magazine (2012)
TownSquareBuzz.com delivers the most comprehensive local news and information to McKinney, a population which has grown from 54,000 in 2000 to more than 140,000 today. According to the McKinney Economic Development Corporation, McKinney has an estimated build-out population potential of 355,000.
|Registered Users:||Over 30,000|
|Avg. monthly pageviews||100,000|
|Avg. unique monthly visitors||50,000|
|Male/Female:||48% / 52 %|
Brand Your Business with TSB
Dynamic Display Ads:
- Banners and tiles; animated or static
- Embed your ad in stories; target by section
- On YouTube? Feature your video in a premiere tile slot
Power of Publishing:
- Secure a business profile to publish an unlimited amount of content that is fed onto the TSB homepage
- Includes enhanced listing on our business directory
- Link your businesses’s social networks
- Technical assistance and coaching provided
- Click to see a sample business profile
- Feature your logo in TSB’s Buzz TV programming
- Get a 5-minute speaking opportunity at one of TSB’s quarterly Town Halls
- Sponsor a giveaway on Buzz TV’s weekly talk show, Square Off
Fly with Flyerboard, TSB's online community bulletin board:
- Affordable - Starting at $100 a month
- Shareable - Readers can share your flyer with their friends and family with one click
- Sociable - Connect your Facebook and Twitter profiles to your flyer